Corante

About this Author
Sandy Sandy McMurray is a long-time technology journalist whose work has appeared in Time, the Globe & Mail, the Toronto Sun, Report on Business, Profit, and other sources. Between 1995 - 2002, Sandy wrote a weekly column about technology for the Toronto Sun, and served as Technology Editor for five Sun Media newspapers. He has been publishing on the Web since 1996.
Contact: readme@mac.com
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Apple

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January 16, 2004

'Beleaguered' no more

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Posted by Sandy

How much has Apple changed in the past five years? Here's a hint: not that long ago, media stories about Apple routinely attached the word "beleaguered" to the company's name.

Back in 1997, Wired magazine suggested 101 Ways to Save Apple. Last week, Jason Zada unearthed a copy of the magazine, and noted that Apple has done many of the things suggested in the article (and done them well).

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