Corante

About this Author
Sandy Sandy McMurray is a long-time technology journalist whose work has appeared in Time, the Globe & Mail, the Toronto Sun, Report on Business, Profit, and other sources. Between 1995 - 2002, Sandy wrote a weekly column about technology for the Toronto Sun, and served as Technology Editor for five Sun Media newspapers. He has been publishing on the Web since 1996.
Contact: readme@mac.com
In the Pipeline: Don't miss Derek Lowe's excellent commentary on drug discovery and the pharma industry in general at In the Pipeline

Apple

« Lazy summer days | Main | The market for Harmony »

August 18, 2004

Real freedom?

Email This Entry

Posted by Sandy

RealNetworks describes its new software that "unlocks" the iPod:

Before RealPlayer with Harmony, consumers buying digital music were forced to buy music that only worked on a particular brand of portable device, meaning that they could easily get "locked in" to that device, often without even knowing it.
Real's amazing claim is that iPod users are trapped because they can't download music that's locked with copy protection schemes other than Apple's own. Trapped!

Meanwhile, Real's "solution" -- RealPlayer with Harmony -- is itself a software lock-in. (It's hypocrisy and chutzpah in one tidy package!)

Once you switch from iTunes, you can't go back or you risk losing access to all the music you buy from the Real music store to an iPod software update. Meanwhile, you can't put music purchases from the iTunes store on your iPod, because it's no longer safe to use iTunes, in case Apple tries to update the iPod to block the RealPlayer hack.

RealPlayer with Harmony is about control. Apple has a captive audience of affluent music buyers. Real wants 'em.

The release of RealPlayer with Harmony is not about freedom of choice or open formats for music. For example, Harmony does not promote FLAC or Ogg Vorbis. It does not provide RealPlayer users with access to competing music stores like Napster or Connect. (In fact, it discourages iPod owners from using the iTunes store, warning that Apple might use the opportunity to repossess their iPod.)

In short, Harmony is good for RealNetworks, and possibly for a small group of people who are iPod owners who use Windows, prefer RealPlayer to iTunes, and want to shop exclusively at the RealNetworks music store. If you draw the Venn diagram, I think you'll find this is a pretty small group.

Best of luck with Harmony, Real. Last one out of the building, please turn off the lights.

Comments (0) + TrackBacks (0) | Category: Analysis



EMAIL THIS ENTRY TO A FRIEND

Email this entry to:

Your email address:

Message (optional):




RELATED ENTRIES
More NBC shows coming to iTunes
More NBC shows coming to iTunes
Conan the Contrarian
NBC Universal TV shows added to iTunes
Sony DRM has built-in Apple DRM?
Intel delay predicted
iPod sales up 400%
Samsung guity of price fixing