The new NBC lineup on iTunes includes some interesting price flexibility. Although most of the full-length episodes sell for $1.99 each -- just like the Disney/ABC shows -- there are some exceptions.

The award for highest price goes to Conan O'Brien, for the two hour-long specials that sell for $9.99 each: the 10th Anniversary Special and The Best of Triumph the Insult Dog.

(If something is already available on DVD, shouldn't the lower quality iTunes video version cost less? But I digress...)

First season episodes of Battlestar Gallactica are $1.99 each, but episodes from the current season are available for $15.99 as an "album" (hey, it's still the iTunes Music Store). That's nearly $4 per episode. (Update: My mistake. The $15.99 price was for the four episode BG mini-series, not for the current season, which sells for $1.99 per episode.)

Finally, consider the Tonight Show clips, which are priced at $1.99 but last about six minutes each. The Pixar short films look like an incredible deal next to the best of Jay Walking.

(Then again, that's the same price as the music videos, so I guess value is in the eye of the downloader.)

I guess we'll soon know which product is hot and which is overpriced. At least, Apple will know -- they'll be able to count the downloads and recommend pricing sweet spots to NBC, ABC and future partners.